At Gaenity Inc (The Company), we are committed to protecting your privacy while you use our website, services and tools to assess and strengthen your business resilience. This notice explains what personal and business information may be collected and how we handle it across the company’s website, any related tools, products, services or content. If you do not agree with any terms of this Privacy Policy, please do not access or use the website, our tools, content or otherwise submit any personal or business information.

What We Collect

• When you use our website, products, services or tools such as our business stress test or other diagnostic tools, we may collect your business name or basic information about your business practices solely to generate personalized reports, insights or recommendations.
• We may collect limited personal information such as your email address solely for the purpose of sending those reports or any follow up communication.
• We do not collect or store sensitive personal or business information such as banking details, financial records or government identifiers.

How We Use the Information Collected

We may use the personal and business information you provide solely to deliver and improve our services.

• To generate personalized reports, business profiles or recommendations based on your responses to assessments, diagnostic tools, or forms.
• To deliver your reports, follow-up communication or updates related to your use of our website, services or tools. Email address will be used for delivery of reports.
• To analyze aggregated, anonymized data for internal improvement of our tools, content, products and services.
• To process requests or respond to inquiries.
• With your explicit consent, we will provide you with marketing information such as optional newsletters, business advisory resources and information webinars.
• We may share aggregated, non-personally-identifiable information publicly to show trends about small businesses or any content, services, or products provided on or through the website.
• We may use your personal or business information to comply with legal obligations or respond to lawful requests from government authorities if applicable.
• We will not sell or share your personal information with third parties for marketing purposes.

How We Protect Your Personal and Business Information

• While we take reasonable measures to protect your personal or business information using industry-standard encryption and access controls, no company can completely mitigate the risks of data breaches or unauthorized access. The Company cannot guarantee that hacking, data loss, breaches, or other unsanctioned access of the Company’s security systems will never occur. Accordingly, you should not submit or otherwise provide personal or business information to the Company by any means if you consider that information to be sensitive.
• Only authorized personnel have access to your personal or business information.

Data Retention

• Your personal or business information will not be stored unless you opt-in to receive further communication from us.
• Retention of your personal or business information is limited. Responses to assessments, diagnostic tools, or forms are kept only as long as necessary to fulfill our service (typically 14 – 30 days) then securely deleted or anonymized unless you request otherwise.

Access and Correction

You have the right to access your personal or business information and to request a correction if you believe it is inaccurate. If you would like to access your personal or business information, or have it corrected or deleted before expiration of the retention period, please contact the Company in the manner set out by this Privacy Policy. The Company may charge you a fee to access your personal or business information and will notify you in advance of any such fee. The Company will provide you with access to your personal or business information in accordance with applicable privacy legislation, and may decline to provide your personal or business information on the basis that such Information is:

• Protected by solicitor-client privilege; or
• Part of a legal proceeding, government or regulatory investigation or process, or otherwise part of a formal dispute resolution process.

Changes to the Privacy Policy

The Company reserves the right to amend this Privacy Policy for any or no reason, at any time, and from time to time in accordance with the terms of this Privacy Policy. Such amendments will be reflected on the website. Your continued access to or use of the website, any related tools, products, services or content after any such amendment constitutes your acceptance of the Privacy Policy as then amended.

By accessing this website, related tools, products, services or content, you consent to our use of your business or personal information as described in this policy.